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Poster: How They Should Be Selling 'The Place Beyond the Pines'

The marketing team at Focus Features apparently hasn't noticed that "The Place Beyond the Pines" has one of the most good-looking casts of this movie year -- or any other, for that matter. Why struggle with how to sell Derek Cianfrance's latest multi-layered mopey melodrama when you can just embrace the age-old practice of Truth in Advertising? This isn't rocket science, people.

The most honest (or most shameless, however you want to look at it) approach is usually the most effective. Compare our poster to the original and tell us which would get more asses in the seats.

Beyond Fiiine

The Place Beyond the Pines

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