The race to build hype for the competing "Snow White" projects is officially on, and thanks to a brand new first look photo from Entertainment Weekly, it appears Lily Collins has taken the early lead.
Collins is set to star as the fairest of them all in the as yet untitled "Snow White" project from Relativity Media (though we're guessing the words "Snow" and "White" will probably be somewhere in the title), opposite Julia Roberts as the Evil Queen. Roberts is nowhere to be seen in this new pic, but that's fine, because we can't take our eyes off of Collins anyway.
The timing of the release is especially interesting, as this "Snow White's" main competition -- the upcoming revamped version "Snow White and the Huntsman" starring "Twilight's" Kristen Stewart and "Thor's" Chris Hemsworth -- is expected to debut footage at this weekend's Comic-Con International.
But for now, at least, it's all about Collins, who says her version of Snow White is "a joyful person who lights up a room and maintains grace at all times." And after checking out this shot, we couldn't agree more.
So round one goes to "Snow White." Your move, other "Snow White."