We've already seen a jokey Twitter handle spawn a TV show for crying out loud, so it shouldn't be so surprising to hear that someone's experimental and short-lived blog series has now been optioned for movie treatment, but it still kinda is.
Entertainment Weekly has confirmed that Warner Bros. picked up the film adaptation rights to 40 Days of Dating, a personal site which featured the day-by-day accounting of two New York designer friends who'd decided to ditch the dating scene and give boinking each other a shot instead.
Okay, so it was a lot more complicated than that, but in a nutshell, a woman named Jessica Walsh — a self-proclaimed serial dater and "hopeless romantic" — and her commitment-phobic pal Timothy Goodman decided to jump into the sack (and, admittedly, do many other things, like visiting Disney World and eating cookies) together as a couple for 40 days to see if they could "overcome their fears and inadequacies."
Spoiler: If you check out the fortieth date video, you can see just how that worked out for them ...
Walsh recently spoke out about what she'd expect from an adaptation of the pseudo-couple's story, saying "the biggest thing is to preserve the integrity of what we created. It was a very honest, raw and emotional thing. So we're not just making any Hollywood movie."
Indeed, the talent recruited to develop the pic includes Michael Sucsy ("The Vow") and Lorene Scafaria ("Nick and Norah's Infinite Playlist"), so it's bound to be equally as gooey and sentimental as the real deal.
So, here's the lesson kids: If you hang all your dirty laundry out for the world to see and enough people happen to look, you could totally score a movie deal. Society win!